Final Front Cover

Final Contents

Fonts
Flux Architect font
bby Cakes
Love ya like a sister

Final Double Page spread

Prelim

Media Evaluation

Media evaluation

View more presentations from Dhag.

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Four Quadrant- A film which applies to most ages/ genders
Niche- A market with selective people within it
35mm - 35mm reels used for films
Convergence- the working together of
Encryption Codes- help prevent piracy
Escapism- were a film allows the audience to "escape" from reality
Realism- were a film ha social realism
Merchandising - when a film sells products which are from the movies e.g. keyrings
Streaming - through technology
Above The Line/ Below The Line- above is were you cant help see it , below the line has to be looked for
Synergy- a business uses the success of another to promote itself
Viral- word of mouth
Product placement- a branded product is placed within a movie
Vertical/Horizontal integration - vertical own distribution comapny , horizontal dont
Conglomerate- a institution with a large market share
DSN Sites - digital screen network , alternative to 35 mm reels
Distribution - when a film is distributed to a distirubter
Exhibition- were a film is shown e.g. leicester square
Lord Puttnam- the theory of star persona not mattering
Shane Meadows- uses pre-fabricated sets aswell as cutting down on costs

Article

Unless you've been hiding under a rock for the last year and are completely oblivious to Mid- Day Crisis you will know how phenomenal their year has been!
I first met up with MDC in August 2009 when the youthful group were eagerly anticipating the results of their alevels, accompany this they were attempting to 'make it' as Indie/Alternative girl band despite contrasting reviews and befuddling thoughts on how they would conform with today's demand for original contemporary modern music. Nearly a year on a top ten single 'For You' and an EP titled 'Optimistic Is An Understatement' predicted for early June we met up once again on set of their new video where the question on every journalists lips was how it feels to have such a dramatic change in such a short time - and how it feels to be Britain's biggest break through act of 2009.

EC- Hello again ladies, I must say it is a pleasure to meet up again. Now id say your year has been spell bounding to say the least, how would you describe the last twelve months?

EC- You must be overwhelmed by all the support you have received?

EC- So how did you all first connect with each other?

EC- The music industry is said to be like a rollercoster ride of ups and downs, what have you learnt so far?

EC-Who and what influences and inspires you most?

EC- Which is your favorite song off your new EP 'Optimistic Is An Understatement'?

EC- You all have a bold image you portray, would you ever be worried your style would be more recognisable than your music?

EC- You don't seem to follow the hype like a lot of young women your age, why?

EC- Where do you see yourselves in ten years time?

EC- Your songs dare I say have been described as 'pop' would you agree with this?

EC- So will you be doing any gigs any time soon and can you shed any light on rumours about you supporting 'Precious Time' in May?

EC- If you could work with any other artists who would you want to work with?

EC- Well thank you very much for taking time out of your crazily busy shedual to talk to the Ear Candy readers and best of luck with everything!

Contents With Text

Front + Contents after feedback

Contents Photos

After my teacher feed back i decided to make a significant change to the contents and even use different people as otherwise i have used the same people in my photos throughout the whole magazine and although it shows continuity it doesn't link to existing magazines as they have various different photographs on each pages. I have photographed two of my friends Lauren and jack and added contrast to the photos to make them brighter and more professional looking, i have used a boy as well to contrast the other photos.

Polariod Tests

I did this so see how my style of photo would look in a polariod as I wanted to use them somewhere on my magazine as they are vintage/retro and that is all linked well into my indie genre. Im happy with how it works I want captions under the photo like song lyrics etc not just their names to make it stnad out more.

Contents Page

After my feedback on my contents page I decided to do another page using different effects and see how it worked, i don't like this much i don't think it flows well in terms of continuity to the front or double page spread I'm happy with the block shapes behind the text as i think it draws your eye more to the most important part, the text. my teacher suggested that it didn't flow well as my title, text and images are all in different corners, i agree i need to work on this page as i feel at the moment its the weakest.

Front Page

after receiving my feedback on how my cover was abit 'blocky' and the colour being bland i decided to use a brown background with a floral background on top to break it up abit and give it more colour and make it look abit more scrappy not so neat and organised. I also added the sweets I suggested as well, I think they work well but i need to re cut them as they will lose me marks at the moment because they are cut in weird angles and have areas where I have missed bits or cut into the sweet.
my feed back from this was they again it is too blocky with the white backgrounds and that the issue number in the corner looks more like a page number. my teacher also preferred my old font as he thinks it fits my genre better the more i look at it I agree. he does like the photos and text but thinks that it isn't necessary for two pictures of the same band on the front and that maybe I will find a better one than the main image I have as one of the girls heads have been cut off and so have the feet at the bottom.
I personally quite like this layout and i would pick this magazine up if I saw it on a shop shelf, but i also understand what my teacher has said so i will experiment further.

Text & Backgrounds

This is the scrabble text i am using on my double page spread for the name of the band 'Mid Day Crisis', I'm happy with the idea as it is different and quirky I'm also going to use the background which is a photo i took of a floral pattern in a magazine i like it as its girly and in fashion terms floral patterns are popular with indie styled people at the minute and also in general it makes a good background, I'm going to find other floral patterns to incorporate as well so their not all the same, this will add character to the pages.

Market Research: Feedback

My feed back was very constructive that I received after asking my target audience what they thought about my magazine, they were generally impressed by it.
Everyone I asked liked my masthead as it was relevant to music but was also quirky and different to other mastheads that are slightly bland, like my teachers though they suggested that I should change the colour as it isn't very bold or eye catching, they like my photos and think they fit well with the theme and the genre of the magazine the only problem is they look very fashion like as apposed to a music magazine. The font I have chosen was liked by most people as well they like the style and how it looks like its been wrote on. when asked what they would add change and why they said I need more text and I should experiment with different fonts and sizes.
I then asked about my contents page most of the target audience response was that their favorite bit is how it is lay ed out on the page and the photos I have chosen to use. They also like the effect i have used and the headings as they fit in the genre I'm aiming at. When I asked what they would alter they said the page numbers in order and the bold text.
I then asked about my double page spread and they said they like the photos and the general layout of the page but in general they said it need a lot more work to be at the same standard as the other two pages, I also agree with this and I will do a lot of experimenting all the pages to get them looking the best I can

Sweets

For my magazine i want to take pictures of sweets or scan them in for my front cover as well as maybe my contents page to make it look more 3D and creative, i think this will also relate to the masthead name for the magazine and would be a theme that would run throughout every issue of the magazine. I have chosen cola bottles, jelly tots and dolly mixture as they are well known sweets and are bright in colour so they are very eye catching and will work with the slightly blander colours i have used for backgrounds and borders.



I also think that strawberry laces would look good as like borders and for outlining certain things like photos or words as again it is a Sweet and would continue the theme.

Life On Mars - Gender & Ethnicity

Discuss the representation of gender and ethnicity

Ethnicity
Reference to the sari asian woman is wearing as a nighty
-joke
- not respectful
-racist
-misunderstood

Assumption asian has stole Tv, poor area. All baised on his colour.

Working Class Irish
-labouring, what english dont want to do 'shoveling shit'
-strong accent
talks about his farther, racism
-looks rough- clothes
-cut face- enigma code, beaten up by police.
-never met an irish man that doesnt like a drink- stereotyping

Bar man- black, dreadlocks, strong accent

Gender

Woman- reference to woman running the country
'wouldnt be a bad thing' 'you might regret saying that'
joke?
sexist comment about knickers- for a laugh, should police joke like that? used to it/ enjoys it?

Sound in TV drama

Feedback- test

I decided to experiment with colour on my front cover after receiving my feedback, but i found that the bright more lively colours do nothing for my magazine as the genre doesn't really fit the colour, if it were a pop magazine then it would but as its to fit the 'indie' genre I'm not so sure, i like the font however, Pointy from dafont.com,as this does fit the theme.

Terminology

Conglomerate- Describes companies that own large numbers of companies in various mass media such as television, radio, publishing, movies, and the Internet.

Vertical Integration- A style of management control, companies in a supply chain are united through a common owner. Usually each member of the supply chain produces a different product, where all aspects work together to sell, distribute etc.

Synergy- Different company's cooperate use each others success for a final outcome.

Viral Marketing- Word of mouth.

Four Quadrant Audience- Old, young, male, female.

Niche- Narrow, specific target audience.

35mm Prints- Film that films are stored on.

British Film Institution Slogan- Love films, hate piracy.

Stock Writer- Write scripts.

Logistics- The management of the flow of goods eg films to the cinema.

Merchandising- Advertising products.

The Soloist

The Soloist is a 2009 drama film directed by Joe Wright, starring Jamie Foxx and Robert Downey Jr. It is based on the book, The Soloist by Steve Lopez. The film is based on a true story of Nathaniel Ayers, a musician who develops schizophrenia and becomes homeless.



Production Practices and Potential Problems

MOODBOARD

Teacher Feedback

Mood Boards: X
Example of other text/style models: Done
Analysis of magazine covers: Done
Title: Done
Pitch feedback: X
Shots of work on magazine cover including photoshoot: Done
complete mock version of cover/contents page/ double page spread & article: Done

Commment
Good use of text on cover. Cover abit too 'blocky' - also colour is abit bland for Ear Candy as a title. Photo is good
Masthead needs explaining in terms of placement - link to examples from existing magazines.
Contents page shows promise- would be good to see a few examples- so you choose the best layout.
DP Spread is poor - (i know its a rough version)- real attention must be paid to layout - placement of text and pictures. A good effort though

Quite a few parts have images and no text - needs amending

Research/Planning: Level 4
Practical Draft: Level 3

Editing Task

Editing Techniques

Editing- the stage in the film making process which sound & images are organised into an overall narrative

Vampire Weekend- Cousins was filmed in one setting, with a limited use of props & only a few people. The editing using a series of Jumpcuts every time the trolley the members from the band were on got to a certain point on the track, it would jump back to the beginning of the track or the opposite end & start again. Also I think there is abit of Match On Action when props are used like the arm or the shoe are used, the shoe is graphic matched as well when it forms into various other props. Sections of the shot have also been sped up and maybe others have been slowed down, and also if you watch carefully you can tell that the other people in the background are the same people repeated over an over this is the same for the cars I also believe this was filmed at a different time and not sped up unlike the focus of the video the band.

Market Research

Front Page

1. Do you like the name 'Ear Candy' and explain your answer?


2. Do you think my colour pallet fits with the genre I am aiming my magazine to fit in?


3. Would you say that the photos are appropriate to the genre of the magazine and why?


4. What do you like about my choice of font?


5. If you would change anything, what would it be and why?


Contents Page

5. What do you Like about my Contents Page?


6. Do you think the headings on my contents page are fit for the genre i am aiming at
& why?


7. Do you like the effects I have used and why do you have this opinion?


8. Do you think the photos are appropriate and why?


9. What would you alter?


Double Page Spread

10. What do you like about my Double Page Spread?


11. Do you like the photos I have chose & do you think they fit the genre well?


12. Overall would you say that my magazine fits the theme and what would you do if it were yours to improve it?

Double Page Spread Draft

Front Draft

Contents Mock up/Draft

Vogue DPS

I like the use of varied text on this double page spread & how the lack of colour draws the eye to the picture where the colour is more significant and important.


The photography on this double page is what inspires me most as it is different and reminds me of a quirky style not just following with whats in, you would expect this though from a fashion magazine.


I like this page as it is split well across the two pages, I like the cut outs of photographs and the interesting titles. The text being in the middle is also different, still in columns but set out in a different style to your average article, the names of people in bold is also inspiring not necessarily the names but just putting certain parts in bold i also think is a good idea.

NME & Nylon Double Page Spreads

This first page is the double page spread that goes with the Zac Efron contents page I have looked at, I like the way the picture is big bold and is there to catch your eye & make you want to read on, I like the splash of colour and then how bland the rest of the page is, I think its a good contrast. The 'O' being so large aswell is a commonly used convention used in double page spreads I like this idea however I think id make mine smaller if I did the same.



I really like how busy and messy this page is, it is also from the same magazine as the page above. The colour use is fluent & minimal I like this as it keeps the page in order by picking up the colour in the pictures & using it elsewhere but its still busy & very informed. I also like the little doodles and things that are about and the block colour and how it is positioned is interesting.



Ive looked at this double page spread in NME because its on Florence + The Machine who has inspired my photo shoot & inspired me generally for the whole image of my magazine. I like the use of the bold quote in the middle of the double page spread aswell this is used on alot of double page spreads & is a good technique to catch a readers eye and make them want to read more. I like the way the photograph fills one side and then apart of the other aswell showing its a double page. The photograph is ok, I think I have seen better shots of Florence though & the text is not that varied and quite simple. The quote has inspired me however.

Contents Pages

This contents page inspired me as I like the three colours used together black red and white and the way it doesn't have a bland title like 'Contents' it uses the tiles Vogue again this makes it different to other contents pages also the picture is more eye catching than the text I like the various font styles used this has inspired me alot for my contents page.



This is a more simple basic one that I found interesting as again it uses the month as a title instead of 'Contents' I also like how the magazine is sectioned off into different parts like fashion for example, this makes the page easy to read and use for the reader. I also like the use of more than one picture and how they correspond to different sections in the magazine I think the use of a small picture of the front cover on the page is also interesting and provides information on the photographer & stylist etc. The colours and fonts are simple but varied as well.



The last one is my favorite as it is the most different the word 'Contents' is split into two sections for a start and also the year is a different text and positioned on its side this makes the page even more unusual, I think I will use this somewhere in my magazine as it has really inspired me. The colours are so simple but people would argue its the text your looking for on a contents page. The picture is good & relevant as it is the same person as on the front page Zac Efron, again at the bottom there is a smaller photo explaining who did the shoot and other information. The text is split with titles again they are not capitalised, I like this as it is unusual and grammatically incorrect but individual, the text itself is all the same just in different sizes and bold, I like this technique also but I think the wide range of fonts fits my theme better.

Double Page Spreads

I think these spreads are effective as they aren't set out in a bog standard way, there is an element of creativity that has gone into the designing of them. I also like they way they are different to other magazine articles. The first one uses the middle of the double page for photos and below this for the article, i like this set out and it would go well with my Polaroid idea across the page. The one below as well uses interesting shapes & slanted text, both are creative & inspiring.

& abit moreeee

I photographed four of my friends for this first shoot, Hannah Daisy Rosie & Sam, they are all wearing my clothes apart from the odd bit. I am very happy with the photographs i got, and even more pleased after i edited them using photo shop. I think i will take more photographs with props and tings like microphones to make the pictures more musical rather than focused on fashion or modeling like these are.

& moreeee